Management Principles and Applications is a curriculum-driven text designed to cater to the examination-and- knowledge needs of students. The book presents principles of management and explains their applications at the workplace for business advantage.
• Incorporates latest ideas to develop business acumen in students and sharpen their problem solving skills.
• Emphasises on competency-based study aids — such as Learning Objectives, Flow Charts, Boxes and Tables, and Figures — to provide intensive coverage of general and contemporary management topics.
• Provides Case Studies to highlight the practical side of management
• Fundamentals of Management • Evolution of Management Thought • Contemporary Management Thought • Trends and Challenges of Management in Global Scenario • Strategic Planning • Environment Analysis and Diagnosis • Decision Making • Fundamentals of Organising • Delegation and Decentralisation of Authority • Types of Organisational Structures • Fundamentals of Staffing • Motivation • Leadership • Communication • Fundamentals of Controlling • Techniques of Controlling