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Economic Environment of Business, 2/e

Economic Environment of Business, 2/e

Biswanath Ghosh

ISBN : 9780706998962
Pages : 456
Binding : Paperback
Language : English
Imprint : Vikas Publishing
Trim size : 5.5" x 8.5" inches
Weight : 0.42kg
List Price : Book Details 450.00
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The subject title is a misnomer and should not be taken in literal sense. Business environment is not exclusively economic but politico-economic and social. We have looked at business from such viewpoints. Business is no island and business executive does not function in a vacuum. It operates in a complex socio-economic and legal environment which affects its decision-making functions. While taking decisions a business manager cannot neglect the limitations of his environment in India after the announcement of the new economic policy. The book comprehensively deals with micro-environment elements.

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